"What is typesetting?"
Good question.
Once upon a time, it was performed by chaps in overalls with blocks of metal. Thankfully for you and me, it's all done digitally with a laptop, the right software and some coffee, ideally.
Typesetting is to make sure that your reader's experience is as pleasant as possible, by ensuring the line spacing is adequate, the margins are adequate sizes, and other aspects of page layout are reader-friendly. Basically, a good typesetter's work will always go unnoticed by the average reader. If your reader remarks on the typesetting, then it's usually not good news. We work in the background - most people don't even notice our work. But we're okay with that.
Once upon a time, it was performed by chaps in overalls with blocks of metal. Thankfully for you and me, it's all done digitally with a laptop, the right software and some coffee, ideally.
Typesetting is to make sure that your reader's experience is as pleasant as possible, by ensuring the line spacing is adequate, the margins are adequate sizes, and other aspects of page layout are reader-friendly. Basically, a good typesetter's work will always go unnoticed by the average reader. If your reader remarks on the typesetting, then it's usually not good news. We work in the background - most people don't even notice our work. But we're okay with that.
"What is typesetting not?"
Better question.
We expect you to be happy with the content of your work when we receive it for typesetting. We assume that any typos have been removed, and that it reads well in English, Arabic or Swahili (we haven't had any requests for Swalihi just yet, but we're optimistic).
We don't provide a copy-editing or a proof-reading service. What does this mean in practice? If we spot a typo, we'll make you aware of it but we won't be looking for them, nor will we provide suggestions of how you could improve a sentence and the like.
We expect you to be happy with the content of your work when we receive it for typesetting. We assume that any typos have been removed, and that it reads well in English, Arabic or Swahili (we haven't had any requests for Swalihi just yet, but we're optimistic).
We don't provide a copy-editing or a proof-reading service. What does this mean in practice? If we spot a typo, we'll make you aware of it but we won't be looking for them, nor will we provide suggestions of how you could improve a sentence and the like.